Columbia College Vice President for Enrollment Management and Marketing Dixie Williams recently announced the hiring of Jason Hogue as the college’s new associate vice president for Strategic Marketing. In this role, Hogue will oversee publications, advertising, the college’s website, the customer relationship management software team, and the college’s Mail, Imaging and Print Services operation.
“I am very pleased with our choice to have Jason join our team,” Williams said. “He brings exactly what we need to the table, and his 20 years of experience in Marketing and related fields has helped shape him into a knowledgeable, dynamic leader.”
Hogue comes to Columbia College from Peru State College in Nebraska, where he served as the director of Marketing and Communications. Prior to his time at Peru State, he was the director of Public Relations at Fort Scott Community College in Kansas. He has also taught public relations and speech courses for Crowder College, Drury University and the University of Missouri-Kansas City.
“I could not pass up the opportunity to join an institution with a reputation for innovation like Columbia College,” Hogue said. “I look forward to working with colleagues across the college to formulate and implement multi-faceted strategies to help us reach our enrollment goals and promote the CC brand around the country.”
In addition to teaching, Hogue has assisted in media and constituent relations with the Missouri Department of Social Services, the Missouri Office of the Governor, the Missouri Republican Party and other civic and public organizations. Hogue holds a bachelor’s degree in communications from Missouri State University and a master’s degree from the University of Missouri-Kansas City.